Creative Director // Art Director
PNC_bbb_skenes_screengrab_1595x1080.jpg

PNC Bank: Boring Before Brilliance

PNC Bank’s Brilliantly Boring work shows that when you keep your money boring — through saving, budgeting, and planning — it can lead to a more brilliant life. But the idea of “boring” doesn’t just apply to finances. Our culture is all about celebrating brilliance — the wins, the success, the fame. But millions of boring moments are what make the brilliant ones possible. The "Boring Before Brilliance" content series shines a spotlight on the boring things that lead to success in sports and beyond.